Source: Barb Glen, Producer.com, January 31, 2019
BANFF, Alta. — A veritable tsunami of protein products — none based on meat — have hit the grocery shelves this month, and many of them replace at least some of the beef, chicken and pork in consumer diets.
Food companies and retailers made their moves far ahead of the EAT Lancet report and release of the new Canada’s Food Guide, both of which recommend reduced consumption of meat.
David Hughes, a professor emeritus of food marketing at London’s Imperial College who follows international food trends, says the rise of “flexitarian” consumers in higher income countries reflects a perception that reduced meat consumption is healthier for people, the environment and animal welfare.
