Source: Robert Arnason, Producer.com, February 21, 2019
It happens at almost every farm meeting in Canada.
Someone gets up from their chair, walks over to the podium and delivers a 30-minute talk about “the importance of social media.”
The speaker typically uses words like “engagement” and then tells farmers how to use Twitter and Facebook to win friends and influence people.
This has been happening for years at agricultural conferences across Canada. Because of all those presentations, thousands of producers now use social media to connect with consumers and explain the food production practices on their farm.
